internet marketing:

Online Marketing: Most important is search engine optimization, because the success of your business is contingent upon your website “ranking.” In order to be successful “search engine optimizers” we consistently stay abreast of the latest search engine developments. Unlike many web developers, we know what it takes for a website to be competitive in the search engines.

We also offer effective and high-quality graphical email designs for: group emails, e-newsletters, e-brochures, e-zines, banner ads and internet animations, to better communicate to your clients and solicit new business.

The services below require monthly and/or quarterly maintenance. Most services listed are client-managed, however we can install the services, help you to maintain, run reports, and update services, upon request. Contact SOL Design for a custom quote.

SEARCH ENGINE OPTIMIZATION (SEO)
SEO optimization comes with every new website design. Features include:
- Industry-standard website HTML code
- Creation and integration of several Sitemap types, for search engines
- Initial site submission to top search engines (up to 30)
- META tags, keywords, alt tag and descriptions, relevant to your business
- Create and add “Fave icon” for bookmarks

SEARCH ENGINE MARKETING (SEM)

Search engine marketing and online advertising program installed into your website hosting plan:

Traffic Builder®
Traffic Builder® is an add-on service that helps you to submit your site to the top search engines* and directories. It makes it a snap to promote your business online, increase your online visibility and make money on the Internet.

• Search Engine Optimization - keyword and site optimization show you the words and phrases search engine users search for
• Website Analysis - Robust keyword usage, spiderability, and Robots.txt files and Robots Meta tags, of strengths and potential weaknesses
• Submission - Easily submit your web page(s) to leading search engines. Around the world or region-specific, it’s up to you. For brick-
  and-mortar businesses only; not available to online-only businesses. Submit your blog to more than 75 blog search engines and directories.
• Reporting - Reports that give you answers, including Link Popularity to gauge the crucial number of inbound links to your web page; List Checking to verify that your web page is listed with the Internet’s leading search engines and directories; Rank to assess your page’s online performance; Competitor Rank to compare your site’s search engine ranking to that of your competitors; and Keyword Ranking.

Traffic Builder Rates®

Standard - (above services) $99/yr
Deluxe - (above, plus Express Email Marketing® (5,000 emails/yr) $199/yr
Premium - (above, plus 12 months of Traffic Facts® and real-time site statistics $299/yr

:: Set up Traffic Builder® Account

GOOGLE ANALYTICS

SEARCH ENGINE & DIRECTORY “SERVING” /
SITE SUBMISSION SERVICES
Google Analytics helps find out what keywords attract your most desirable prospects, what advertising copy pulled the most responses, and what landing pages and content make the most money for you. It also provides tightly integrated AdWords support, AdSense programs, Traffic Reports, Revenue-generating ad programs, and is a hosted service that runs on the same servers that power Google. From large, high-traffic corporate sites to small sites, Google Analytics delivers consistent service. Google Analytics also calculates ROI metrics from automatically imported cost and keyword tracking data, saving you time. Google Analytics account set up and initial reporting require up to 20 hours. Results may vary and there is no guarantee that traffic will increase to your site. Sitewide changes may be required to optimize traffic.

PAY-PER-CLICK ADVERTISING OPTIONS

Custom installation and set up of services through these vendors:
- GOOGLE AD SENSE (optional) (pay-per-performance, min. .05¢/click)
- YAHOO LOCAL ENHANCED SEARCH LISTING (optional)
- CITYSEARCH LOCAL (optional) (pay-per-performance, min. .10¢/click)

AFFILIATE ADVERTISING
You can get paying advertisers on your website! Services include: set up, installation and maintenance of 3rd party advertiser accounts. You'll get paid by their ad performance on your website.

BANNER ADS

Banner Ad design services are available.

:: Click here to view Banner Ad Designs

EMAIL STATIONERY
Email Stationery design services are available. Standard size is 7” wide x 6” tall. Works as stationery background(to implement into MS Outlook only - not Outlook Express. May work with other email applications and may work with webmail applications.

BASIC WEBMASTER & CONSULTING SERVICES:
Consulting services are available in minimum half-hour increments, via phone, email, onsite or research.

EMAIL MARKETING

EMAIL DISTRIBUTION / EMAIL DELIVERY
Email distribution services are available through mysoldesign.createsend.com & soldesignemail.inboxreport.com 10¢/email, $5 delivery fee, and NO monthly fees nor cancellation fees. Up to 10 free emails may be sent for testing each time.

SOL Design provides personalized Email Distribution services. Rate includes upload of e-newsletter and list, payment processing, test email, full list distribution and client-access to full reporting (open rates, forward rates, refer-a-friend stats, click through rates).

DO-IT-YOURSELF EMAIL MARKETING

SOL Design also offers custom email designs, in addition to a do-it-yourself email marketing service (similar to Constant Contact). Create a customized design, or select a template, upload your design into your CreateAndSend account, upload email lists, manage subscribers, easily distribute, and even track detailed reports. Includes “refer a friend” link, opt-in and out features. No monthly service required. Complimentary account set up and upload of up to 3 FREE templates to use instantly!

CreateAndSend Distribution Rates:
250 Email Addresses $17.50
500 Email Addresses $30.00
2,500 Email Addresses $37.50
5,000 Email Addresses $70.00

:: Click here to set up a CreateAndSend account
:: Click here to login to CreateAndSend - Current Clients
:: Click here to login to C&S Distribution Reports - Current Clients
:: Click here to view sample CreateAndSend email template design

CUSTOM E-NEWSLETTER DESIGN

Electronic newsletter design services are available. Standard design size is 10” wide x 7.5” tall graphical email.

:: Click here to view sample custom email designs
:: Click here to contact SOL Design for a custom email design and distribution quote

PROSPECT LIST PURCHASE & MANAGEMENT
Lead list acquisition and Contact list management (email, mail, phone, etc) services are available.